More local visibility. A clearer path to enquiries.
I help plumbers, HVAC companies, and deck installers build local visibility, answer customer questions, and turn search into qualified enquiries.
Clear strategy. Direct collaboration. Measurable progress.
Results-driven SEO specialist with 5+ years of experience helping local service businesses rank on Google. I've led keyword research, on-page, technical SEO, GBP optimization and outreach campaigns that delivered measurable growth.
Today I focus exclusively on local service businesses — combining proven local SEO playbooks with new-wave AI SEO, AEO, GEO and LLM optimization.
Emergency plumbers, leak repair, drain unblocking
Heating, ventilation & air conditioning
24/7 emergency locksmith searches
Storm damage, flat roofs, re-roofing
Restoration and mitigation services
Residential and deep cleaning services
Every service is tuned for the way homeowners actually search for local services.
Full GBP setup, category targeting, services, posts and geo-tagged media to win the Map Pack.
City + service keyword maps built for local search intent and high conversion rates.
Search engine optimization for higher rankings, web traffic and site audits.
Manual citations on major directories + niche industry-specific platforms.
Automated review funnels that turn happy customers into 5-star Google reviews.
Conversion-focused city pages with schema, FAQs and internal linking to dominate suburbs.
Core Web Vitals, schema markup, mobile UX — so your site converts the leads SEO brings in.
SEO-driven service guides and seasonal content that ranks and converts.
Fast, mobile-first WordPress sites built for trust signals and local SEO.
Deep audit of your GBP, website, citations and 5 closest competitors. You get a 30-day action plan.
GBP optimization, schema, on-page SEO, citations and review system — the non-negotiables.
Service-area pages, local backlinks, Google posts and geo-tagged content month after month.
Transparent monthly reports — Map Pack rankings, calls, form fills. We double down on what's working.
"Within 4 months we were ranking #1 for 'emergency plumber Leeds'. He actually understands the trade — not just SEO."
"Best investment we've made. Calls tripled and we finally stopped relying on third-party leads. Worth every dollar."
"Took our hot water business from page 3 to top of the Map Pack in Sydney. We're hiring two more team members now."
Specialization wins. After 5+ years inside these niches I know the keywords, customer intent, seasonality and competitor playbooks better than any generalist agency. You get faster results.
Map Pack movement usually starts within 30–60 days. Meaningful, sustained call growth typically lands in months 3–6 depending on your market's competition.
Engagements typically start at $500/month. Pricing depends on city competitiveness and the number of service areas you want to dominate. Free audit first — no pressure.
No. Month-to-month after an initial 90-day setup period — because that's how long real local SEO takes to compound.
Tell me what you do and where you want to grow. We'll use that to shape a focused strategy conversation.
A little context makes our conversation more useful.